Benchmarking is a way to achieve your financial goals. Benchmarking encourages you to look for better and unique ideas that can be applicable in your business. Aside from innovative ideas, pushes you to formulate effective practice of operation. People who practice benchmarking in their business often look at their organization and make changes and improvement to make their team or product more competitive.
Competition may not the mother of all invention but it certainly is the cause of all improvements. In sports, healthy competition can lead one team to do better. If athletes don't compete against each, they will not know how it feels like to win. Life gets better when there is competition.
The principle of healthy competition can be applied not only in sports but in business as well. As a matter of fact, a lot of good things came out of healthy business competition. To give you a better and clearer example of the picture, take this: you own pastry store that achieves a gross profit of about 30 percent. You think 30% is okay and that your pastry store is doing quite well. You don't do something about it as you are overly satisfied with your profit. But if you know that a distant pastry store achieves gross profit of 50 %, things will change. Since you know that there is still room for improvement and that you can do something to improve your 30 %, you now have a goal to reach.
This is where benchmarking comes in. If you have a financial goal that you need to reach or a vision that you want to achieve, benchmarking can help you achieve your goal. Fact is, benchmarking is considered to be a major part of business development as it gives business owner a clear and thorough understanding of what are the things that needs to be done in order to be the best. Come to think of it, big names in have been using benchmarking as a way of measuring the progress of their business. It does not matter what type of industry you are in, there will always be competition; therefore, benchmarking will always applicable.
Another advantage of benchmarking is that you get a bird's eye view of your shortcomings in your business. The rule is quite simple, the more often that you see what you did wrong, the more likely that you will do something to correct it. Researching is also improved if you do benchmarking, if you see someone doing better, chances are you will ask around and research about their formula, their secrets and the things that they do in order to get what they have achieved.
Tuesday, January 26, 2010
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